1. Compose Longer Tweets Using a Tweet Thread
Using screenshots is a great way to beat out the character limit on tweets. But if it doesn’t feel right to you, you can create a string of tweets instead. To do it, click on the Tweet button to start writing a new tweet. After you’ve finished typing in your tweet, click the + (plus) button on the lower right of the tweet box. When you do, you’ll be able to compose another tweet to form a thread with your first one.
Click Tweet all to publish the tweet. The great thing about this is you can add as many tweets as you like to your thread.
2. Add Multiple Accounts with a Single Email Address
Have both a business and a personal Twitter account? If so, it’s a hassle to log in and out of both accounts. The great news is you can use multiple accounts in one location. To do this, simply go to your profile and click your name at the bottom left of the page. When you do, you’ll get an option to add an existing account.
3. Use Target Keywords in Your Tweets
You want your tweets to show up in relevant searches, right? Of course! To do that, use relevant keywords in your industry when you tweet. Tools like SEMrush and KWFinder are great in helping you determine which keywords your audience is interested in.
4. Make the Best of Your Profile Image
There are a ton of great tips on how to choose a profile image for your Twitter account. Here are three that stand out: Be professional. Your headshot or company logo works excellently. Match your brand. Is your brand humorous? Serious? Data-driven? Choose an image to match it. Use a good quality image. Your followers won’t be impressed by a blurry image.
5. Use an Image If Your Message is Longer than 280 Characters
This is easy to do! Simply take a screenshot of a note on your phone and add it to your tweet.
6. Embed a Tweet on Your Website or Blog
Notice a tweet you find relevant to the content you’re writing? If so, you might want to display it on your website or blog without just taking a screenshot of it. Start by clicking the downward-pointing arrow at the top of the tweet you like. Select Embed Tweet. Click on Copy Code and paste it onto your website or blog.
7. Maximize Your Tweet’s Exposure by Retweeting Yourself
A tweet doesn’t last very long. To lengthen its lifespan, take time to retweet yourself. However, don’t do this too much! Make sure the messages you retweet are relevant and evergreen.
8. Pick the Right Time to Tweet
Because the lifespan of a tweet is short, you need to post at the best time. According to Hubspot, Twitter posts enjoy high engagement at 9 a.m.
9. Spy on Competitors without Following Them
Want to check out what your competition is doing without actually following them? It’s easy. Simply create a private list and add them to it.
10. Find Out What People Think of Your Brand
Want to see who added you to their lists? All you have to do is click on your profile icon and select Lists. You’ll be able to see every public list you’ve been added to.
11. Follow Industry Leaders to Grow Your Following
The best way to gain a larger following on Twitter is to engage with people who have the same interests as you. To do this, start by following industry leaders. Then, follow and engage with their followers.
12. Drive Traffic to Your Tweets by Marketing Your Handle
Publish your Twitter handle on your website to gain more followers.
13. Subscribe to the Best Public Lists
To do this, visit another Twitter account. Select the ellipsis button on the right. Select View Lists.
14. Use Landscape Images
A landscape image (2:1 dimension) is the best choice.
15. Save Data While Using Twitter
Want to save your mobile data while on Twitter? It’s easy. Simply tap your profile photo and select Settings and privacy. Select Data usage and turn it on. When you do, videos won’t play automatically and photos will display in lower resolution.
16. Don’t Promote Yourself Too Much
Although Twitter is an excellent platform for marketing, make sure not to overdo it! Your followers won’t appreciate feeling “sold” or “closed.”
17. View Tweets Chronologically
Twitter selects the top tweets to add to your feed. However, you can choose to see them chronologically instead.
18. Spice Up Your Twitter Account with Cool Colors & Background
Go to your profile and select Settings and privacy. Go to Display and have fun personalizing your Twitter account!
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